Sam Fender has donated the entirety of his twenty-five thousand pound award winnings to the trust for venues, which works to save the Britain's small concert spaces.
He was given the prize on 16 October as his third album the album was declared the top album of the previous year.
He has decided to donate the funds to the Music Venues Trust, in acknowledgment of the vital role local spots fulfilled in his beginning days.
"As an artist would not have achieved what I am doing today if it wasn't for all the performances I performed around the region, and further afield, when I was beginning," stated Fender. "These spaces are renowned, but they are in difficulty."
Since the start of 2023, over 150 of these locations have shut down – about one-sixth of the total UK scene.
Over the past year, major artists such as Pulp, Coldplay, the singer Katy Perry and Sheeran have all aided the Music Venues Trust in its attempts to keep the scene afloat, by applying a small levy to their ticket costs, which supports local stages.
Sam Fender also took part, raising over £100k on his recent tour to help thirty-eight grassroots venues across England, Scotland, and Wales.
These funds supported spaces that were confronting potential shutdown due to issues arising from floods, blazes and personal losses, as well as regulatory hurdles, conflicts and noise complaints.
Some locations received funding support in upgrading infrastructure and gear that positively impacted musicians and fans.
"The concept that revenue from shows in big venues backs the smaller venues, where it begins for performers like me, is just logical," Sam Fender has commented.
He is far from the only musician to give his award funds to good deeds.
In they won the award in the year 1996 for their record their work, lead singer Jarvis Cocker announced that the act would donate their prize money to the non-profit War Child.
That year, artist she split her prize across multiple good causes, including the NSPCC and a Sickle Cell organization.
"And I gave a £1,000 to the center, to their gymnastics class, because I practiced gymnastics when I was growing up and they lacked updated gear," she told outlets.
Previously, the band gave their winnings to the youth organization that nurtured their band, in addition to other local music groups.
Also 1994 winners they contributed their prize to a MS organization after a close contact was diagnosed the disease.
"Winning was sufficient," remarked vocalist the singer. "The money was the extra but we didn't need the bonus, because we had the cake. So our winning affected another person's life."
Last week, the MVT shared it had rescued several small stages in south-east England, by bringing them into public stewardship.
The Joiners in the city and The Croft in Bristol were acquired under the public acquisition initiative, which is funded by the arts council and enthusiasts who acquire "stakes" in the buildings.